Branded Customer Service The New Competitive Edge - Berrett Koehler Publishers
According to this turgid primer, service with a smile is no longer enough. With today’s glut of interchangeable commodities... |
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Bids Tenders And Proposals Winning Business Through Best Practice - Kogan Page
“Lewis clearly knows his subject, and you can’t fault the advice he gives. His book.. is well researched, thoroughly prepared, and clearly presented... |
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Beyond The Core-Expand Your Market Without Abandoning Your Roots - Harvard Business School Publishing
All companies must grow to survive-but only one in five growth strategies succeeds. In Profit from the Core, strategy expert Chris Zook revealed how to grow pro... |
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Beyond the Brand Why Engaging the Right Customers is Essential to Winning in Business - Dearborn Trade
Most experts on branding emphasize how a brand owner spreads his or her message to consumers, but Winsor believes that genuine success can only come from revers... |
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